Tuesday, August 11, 2015

#1 Most Persuasive Word

TONIGHT San Jose with Robinson & John -- see details at right.

TOMORROW NIGHT Santa Cruz with Sean -- see details at right.

WEBINARS TOMORROW NIGHT -- WEDNESDAY -- 5 and 7 pm Pacific (8 and 10 Eastern) 

http://join.freeconferencecall.com/digipay     20 - 25 min. webinar

Follow instructions.  Feel free to invite GUESTS. 
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Lots of new merchants going active, including last week
2 Chinese restaurants
1 cell repair shop
1 bakery
1 plumber
1 super mart and
2 nail salons

Not bad for sloowww summer week.  Way to go, Agents!

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Deadline is Wednesday night for Friday payout EACH  WEEK  -- REMEMBER! 

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#1 Most Persuasive Word in Any Language

Remember, #3 is because..... #2 is free...

        ....ta da............



#1   You

There’s an often-cited study in the copywriting world about a piece of Yale research that reveals “You” to be the #1 power word out of a supposed 12.

Despite the fact that the study likely never happened, there is actual research that reveals the power of invoking the self.

As it turns out, while people might like the word “you,” it is guaranteed that that they love reading their own name much more.

According to recent research examining brain activation, few things light us up quite like seeing our own names in print or on the screen. Our names are intrinsically tied to our self-perception and make up a massive part of our identity. No surprise then, that we become more engaged and even more trusting of a message in which our name appears.
  
Find out the NAME of the person you're talking to/emailing and USE IT!! 
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